Fee figures are based on publicly available terms as of 2026 and are estimates where a platform doesn't disclose an exact rate. Confirm current fees directly with the platform.
YouTube is the more transparent of the two ā its ad revenue split is confirmed at 45% to YouTube, 55% to the creator, with memberships and Super Chat at a 30% platform cut. TikTok doesn't publish a clear formula for its Creator Rewards Program, but LIVE gifts are widely estimated at roughly a 50% platform cut, similar to YouTube's ad split.
ā” Figures here are estimates where a platform doesn't disclose its exact rate, clearly marked as such ā see the tooltip next to "Comparing" above for the sourcing on each.
Platforms compete for your content and your time, but they rarely advertise how much of your income they keep. A YouTuber earning $10,000 gross keeps roughly $5,500 after a 45% cut, while the same activity monetized via TikTok's estimated 50% cut on LIVE gifts keeps roughly $5,000. Two creators with identical audiences can end up thousands of dollars apart every month, purely because of where they chose to monetize.
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This tool is built for creators deciding where to prioritize their time between YouTube and TikTok, and creators repurposing the same content across both platforms who want to know which one is actually paying them better per view or per gift.
A creator earning $10,000 monthly in ad revenue or gifts on the lower-paying platform in this comparison could be leaving real money on the table simply by shifting more of their monetized activity ā Super Chat, memberships, LIVE gifts ā to wherever the platform's cut is smaller.
Creators who post to only one platform out of audience loyalty or habit often don't realize how much of their monetized activity ā ad views, gifts, memberships ā is landing on the platform with the bigger cut. Because TikTok doesn't disclose a clear formula for its Creator Rewards Program, that gap can be easy to miss without a direct comparison.
Without running the numbers side by side, you're accepting whichever platform's revenue split you happened to build your audience on first ā even if shifting your monetization mix toward YouTube's confirmed 45% ad cut would keep more of what you already earn.
For deeper insights into platform fees, explore our YouTube case study. To calculate your exact take-home after fees on any single platform, try the Take-Home Pay Calculator. For personalized strategy on reducing fee leakage across every platform you use, the AI-powered Growth Engine delivers custom reports.